The elephant is one of Africa's most iconic animals, which is why Sondor used the elephant as the symbol for our 70th Anniversary. In African culture the Elephant is said to represent strength, stability, stamina, longevity, loyalty, tenacity and honour. Along with these remarkable attributes elephants are known for their wisdom, cooperative spirit and most obviously their size. Our 2018 calendar features this incredible animal in order to showcase the very essence of Sondor Industries. Over the past 70 years we the employees of Sondor have made it our mission to create an organisation that pays tribute to our nation's largest animal as we continually strive to be strong, loyal, tenacious and wise when it comes to every aspect of our business.